oWN the hottest
franchise in fitness

HOTWORX pairs infrared sauna workouts with a low-labor, high-efficiency model proven across 850+ locations - built for scalable, recurring revenue.

BUILT on trust. Proven by results.

850+ Locations Worldwide

Low-Labor Operating Model

Recurring Membership Revenue Engine

Built for Multi-Unit Scalability

24/7 Access Model

MAXIMIZE REVENUE PER SQUARE FOOT

With a 10-sauna studio offering a total of 576 appointments every day, your members will never miss a workout session. Our 24-hour business model also maximizes revenue potential for HOTWORX studio franchisees by allowing you to service up to 1,728 members every day of the year!

12
WORKOUT
OPTIONS
PER DAY
576
TOTAL GROUP
SESSIONS
PER DAY
1728
INDIVIDUAL
SESSIONS
PER DAY

A Scalable, Membership-Based Business
Built for Predictability

Designed for today’s investor, the HOTWORX model combines recurring revenue, operational efficiency, and multiple revenue streams into a streamlined fitness concept.

proven, scalable model

Membership-based recurring revenue

Built-in systems reduce risk

Designed for multi-unit growth

REQUEST FRANCHISE INFO

Operational Efficiency

Low labor model with minimal staffing

Virtual instruction reduces overhead

Streamlined day-to-day operations

REQUEST FRANCHISE INFO

Multiple Revenue Streams

Monthly and paid-in-full memberships

Retail and product sales

Additional in-studio revenue opportunities

REQUEST FRANCHISE INFO

High-Demand, Convenience-Driven Model

Membership-based recurring revenue

Built-in systems reduce risk

Designed for multi-unit growth

REQUEST FRANCHISE INFO

scalable ownership

Built for multi-unit growth from day one

Designed for system-driven execution

Structured for owners looking to scale within a proven model 

REQUEST FRANCHISE INFO

HOTWORX FRANCHISE OWNER STORIES

Fuel Your
Entrepreneurial Fire
Meet the entrepreneurs behind HOTWORX and hear firsthand why they chose the brand, what ownership has meant for them, and how they're building businesses around a proven franchise model.
Ed and Meg, HOTWORX franchise owners in Florida, in a video interview
NOW PLAYING

Better Together

Meet Ed + Meg
Partners in life. Partners in business. Meet Ed and Meg, a husband-and-wife team building their future together through HOTWORX franchise ownership. Discover how they combine their strengths, grow multiple studios, and turn a shared vision into a business of their own, backed by the HOTWORX franchise system.
3 Studios | Florida
Better Together
Meet Ed + Meg

From partnership to ownership, see why this husband and wife duo chose to build with HOTWORX.

Ciara, HOTWORX franchise owner with studios in Alaska, California, and Washington, in a video interview
NOW PLAYING

Making an Impact

Meet Ciara
One personal transformation sparked a bigger entrepreneurial vision: building a business that changes lives, just as HOTWORX changed hers. Meet Ciara and discover how she’s building a business with purpose, empowering others, and expanding her franchise footprint with HOTWORX.
9 Studios | Alaska, California, and Washington
Making an Impact
Meet Ciara

HOTWORX transformed Ciara's health. Now she gets to make that same impact across her community.

Michael, HOTWORX franchise owner of four studios in New Mexico, in a video interview
NOW PLAYING

A Smarter Way To Own

Meet Michael
After 25 years in the restaurant business, he knew what made a franchise worth investing in. HOTWORX offered a compelling new opportunity. Meet Michael, an experienced franchise operator who traded pizza for infrared fitness and now owns four HOTWORX studios in New Mexico with his wife. Discover how the innovative fitness concept, streamlined staffing model, and established franchise support inspired his next chapter in entrepreneurship.
4 Studios | New Mexico
A Smarter Way To Own
Meet Michael

After years in the restaurant business, Michael found a lower labor model designed for more efficient ownership.

Vincent and Ashley, HOTWORX franchise owners in Florida, in a video interview
NOW PLAYING

From Member to Owner

Meet Vincent + Ashley
They were new to franchising, but they loved the workout and recognized a business opportunity worth pursuing. Meet Ashley and Vincent, who went from HOTWORX members to franchise owners, now operating two studios with a third on the way. Discover how following the proven HOTWORX playbook, leveraging dedicated coaching, and embracing an established franchise system gave them the confidence to keep growing.
3 Studios | Florida
From Member to Owner
Meet Vincent + Ashley

They loved HOTWORX as members. Then they turned a workout they loved into a business of their own.

Katie, HOTWORX franchise owner of 11 studios in Nebraska and Oklahoma, in a video interview
NOW PLAYING

Built to Scale

Meet Katie
What if your first studio was just the beginning? Meet Katie, who went from HOTWORX member to multi-unit franchise owner with 11 locations across two states. Discover how a proven franchise model, dedicated support, and her entrepreneurial ambition helped turn one studio into a growing business empire.
11 Studios | Nebraska and Oklahoma
Built to Scale
Meet Katie

Katie started with one studio. Today she owns 11 across two states, with an even bigger vision ahead.

HOTWORX FRANCHISE OWNER STORIES

Fuel Your

Entrepreneurial Fire
Meet the entrepreneurs behind HOTWORX and hear firsthand why they chose the brand, what ownership has meant for them, and how they're building businesses around a proven franchise model.

Recognized. Ranked. Growing.

Consistently ranked in the Entrepreneur Franchise 500, HOTWORX stands among the top franchise systems in the industry. The brand’s continued placement signals stability, strength, and a model that performs across markets.

THE hotworx training method

A patented 3D training method designed to drive member retention and recurring revenue

HOTWORX delivers a 3-dimensional training experience that combines exercise, heat, and infrared energy within a patented sauna environment designed to drive member retention and recurring revenue. Each workout integrates isometric and HIIT training in a controlled, high-efficiency setting designed to accelerate performance and maximize results in less time.

Heat
Elevates core body temperature to enhance workout efficiency and reduce warm-up time.
INFRARED ENERGY
Supports recovery by activating the body’s natural regenerative processes.
ISOMETRIC + HIIT EXERCISE
Combines strength and high-intensity interval training to increase heart rate and maximize results in a short, structured session.
CONSISTENCY
Workouts are structured with consistent sequencing and intervals to support measurable progress, skill development, and strength gains over time.
CROSS-TRAINING
A variety of workout types are incorporated to engage different muscle groups, maintain motivation, and improve overall performance through a balanced training approach.

This is supported by the inclusion of a Functional Exercise (FX) Zone, allowing members to incorporate strength and functional training before, after, or between sauna sessions. Driving higher engagement, stronger retention, and increased lifetime value per member.

This structured training method drives consistent member usage and retention, supporting a predictable, recurring revenue model for franchisees.

Virtually instructed infrared sauna workouts deliver consistent, efficient sessions without added labor.

Functional Training Area designed for cross-training to increase results, retention, and member value.

YOUR PATH TO OWNERSHIP

A simple guided process designed to help you evaluate the opportunity and move forward with confidence. From your first discovery conversation through final steps, you'll have dedicated support at every phase.

1
2
3
4
5
6
EXPLORE THE OPPORTUNITY
DETERMINE QUALIFICATION
CALL WITH FRANCHISE EXPERT + FDD REVIEW
VALIDATE THE BUSINESS MODEL
ATTEND
ORIENTATION DAY
LAUNCH WITH SUPPORT
1
EXPLORE THE OPPORTUNITY
2
DETERMINE QUALIFICATION
3
VALIDATE THE BUSINESS MODEL
4
EXPERIENCE THE HOTWORX BRAND
5
COMMIT & SECURE YOUR MARKET
6
LAUNCH WITH SUPPORT

Hear why our franchisees are hooked

This is a great concept and a unique opportunity. If you have the ability to reach into your community, create relationships, understand the details of having a nice and welcoming studio, and work hard, then jump in! There is an opportunity to change your community and make money, and this Franchise has a brilliant support system in place to get you there.
SKYE BEST
HOTWORX helps us achieve our personal and professional goals by providing us with a vehicle to help others get healthy, continue to develop ourselves professionally, build teams of people working together for a common goal, and achieve our financial targets in the process.
WIL & MELANIE
JOHNSTON

HOTWORX enables us the flexibility to operate our own business with the guidance and support of those who have done it already. It allows us to achieve financial independence with the pride of helping others to be healthy, fit, and happy!
SCOTT
SCHWANTES

Franchising has a foundation for success already mapped out and the resources in place for early growth and profitability. With a unique business model that caught my attention, it just made sense!
KRISTINA &
GIANCARLO
FERRUZZI

Frequently Asked Questions

Have questions? We’ve got you covered with clear and helpful answers.

Built for Retention. Proven by Members.

TRISHA DONLEY
“HOTWORX didn’t just change my body - it changed my life. The confidence, the strength, the community… it all pushed me to become someone I’m proud of.”
AMY WOODS
“It’s the first workout routine I’ve found that I actually want to stick with every single time. I never dread walking in… I’m just grateful to be there and move freely.”

This website is for informational purposes only and is not an offer to sell, or the solicitation of an offer to buy, a franchise. The offer of a franchise can be made only through the delivery of a Franchise Disclosure Document (FDD).Certain states regulate the offer and sale of franchises, including California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of any of these states, are receiving this message in any of these states, or intend to operate a franchise in any of these states, HOTWORX will not offer or sell you a franchise unless and until we have complied with any applicable pre-sale registration and disclosure requirements in your state.For New York residents: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. Request the current FDD before signing any agreement. Consult with a qualified attorney and accountant before making any investment decision.