Each week I talk to new HOTWORX franchise owners for Orientation Day on video. One of my main challenges to them is to set big goals for their new business. The average of anything should never be the goal.
September 1, 2017
Are you looking for a better workout schedule? Try 30 minutes of infrared isometrics three to four times per week with friends for lunch. I can tell you that for myself and my two friends/colleagues, April and Shawna, we all swear by the lunchtime HOTWORX workouts. There are some great advantages to this workout routine including:
August 28, 2017
Heat has been used as a method of therapy for centuries. Ancient cultures used sweat lodges and primitive sauna structures as a way to cleanse the body from the inside out. Today we use high-tech infrared saunas for the same reason and for more precise purposes with much greater efficiency.
August 21, 2017
As a former NPC National Collegiate Bodybuilding Champion, I can tell you that paying attention to every training routine detail makes the difference between winning and losing the title.
August 14, 2017
Every day we are victims of assault! Our bodies are attacked by air pollution, processed foods and drinks, and toxins that we touch and that are absorbed into our skin. As the toxicity of our environments continues to increase, now, more than ever, we need a strategy for personal detoxification. One way to counter the daily toxin assault on our bodies is to practice infrared detox.
August 6, 2017
Hot exercise is the most efficient way to detox your body. In order to maximize the detox effect it is important to wipe your body clean from the sweat that you generate from hot exercise so that those toxins do not re-enter your body.
July 31, 2017
Like many people, I enjoy going to rock concerts. Good bands form to make good music, and like a great rock band does for music, you can form a “fitness band” to to make great workouts!
July 24, 2017
Firefighters battle against untold numbers of toxins as they perform their duty in selfless service to our communities. When battling fires, cancer causing toxins are absorbed by firefighters through their skin and should be removed through detox as soon as possible. “68 percent of firefighters develop cancer, compared with 22 percent in the general population.”
July 17, 2017
It’s ok. It’s even advisable to practice a variety of workouts within any given week of fitness. What is important is that the individual workouts remain consistent. Nobody wants to get bored with their fitness routine and workouts should remain exciting and fun. Individual workouts should remain consistent, though, so that clients can measure their performance effectively. To keep things exciting, combining different types of consistent workouts is a great idea!
July 10, 2017
It’s mid-summer and the vacation season is in full swing. Like many Americans, I celebrated the 4th of July with friends at a pool party. This particular party was at a large pool in Biloxi, MS that is on the grounds of a major hotel-casino facility. The pool was packed for the holiday. Unfortunately for our group, which consisted of athletes of all types and fitness enthusiasts, smoking is allowed at this facility which is open to the public for a fee. The secondhand smoke permeated all of the air surrounding that pool. It was disgusting.
July 2, 2017
One of the greatest advantages of yoga and other isometric types of workouts is the benefits that are gained from exercise without the wear and tear of high impact movement. Indoor cycling and rowing provide solid zero impact workouts too. Infrared heat makes low impact training even more attractive due to the workout recovery component that it adds to the fitness equation.
June 26, 2017
I hear of people who complain about that “thing” that has grown to incredible heights and has been around for a long time that they should have bought stock in years ago, or that they should have bought the franchise for before they sold out of territory. The fact is, they failed to recognize the difference between a fad and a trend and did not act on the investment opportunity.
June 19, 2017
Yes, one function of sweating is detoxification of your body. Common sense should tell you that. But, in spite of the vast body of evidence that continues to mount, there are still people that refuse to believe it. To the shrinking number of those who cling to that stubborn refusal, here is a question for you…
June 12, 2017
I’ve already written about the importance of setting up an event as a motivator for your fitness program. This topic is so important, though, I feel that it is worthy of a second blog post. In my years as an entrepreneur I have found that nothing, not even cash, motivates people more than a trip incentive for extraordinary productivity. For example, our franchise company is currently incentivized by a potential trip to Jamaica for top performers. We will see who will be on that Superstar Trip later this year!
June 5, 2017
I can’t imagine anyone who wouldn’t want a better workout in a shorter amount of time. This is why we created the 3-Dimensional workout. When you add elements of (D1) heat and (D2) infrared energy to your (D3) workout, then you can accomplish way more in less time.
May 30, 2017
As a fitness trainer with many years of one-on-one and small group training experience, I can certainly understand how the thought of relinquishing in-person training to a virtual instructor would cause angst throughout the personal training industry. What we have found, though, is that customers love the virtually instructed workouts with small groups of three people.
May 22, 2017
Aromatherapy has been used as a form of medicine for centuries with records dating back to ancient times. Aromatherapy is the use of plant essential oils to improve mind and body functions.
May 15, 2017
Today I had an amazing workout at the original HOTWORX Studio here in beautiful Oxford, MS. I started with the FX Zone for an awesome functional back and bicep workout utilizing the Myokore suspension straps for back and a combination of dumbbells, suspension straps, and bands for biceps. Then, after a short break, I jumped in the infrared HOTWORX sauna for a perfect 15 minute total body blast of cardio (and resistance) training with the cross-rower.
May 7, 2017
Functional training continues to gain in popularity throughout the fitness world today. So, what is functional training anyway? “Functional fitness exercises train your muscles to work together and prepare them for daily tasks by simulating common movements you might do at home, at work or in sports. While using various muscles in the upper and lower body at the same time, functional fitness exercises also emphasize core stability.”
May 1, 2017
There are many “firsts” in terms of fitness technology that HOTWORX has introduced to the industry including: The patent pending 63 square foot three person infrared workout sauna, virtual instruction for small group infrared training, the “silent” functional trainer (topic for next week), the Burn Off App, the 30 minute infrared isometric workout and the 15 minute infrared HIIT to name a few.
April 24, 2017
Two things really annoy me when I see them practiced by personal trainers and fitness instructors of all types of exercise. One, many trainers just ignore the importance of flexibility as a component of each workout and the second thing that really gets under my skin is when instructors advise clients that they must do something different EVERY time they workout. Injuries happen frequently due to this schizophrenic approach to training.
April 16, 2017
Doesn’t it just seem logical to workout in the morning before your work day? There is no doubt that a great morning workout can elevate your day. Here are five good reasons to consider making morning the time for your daily exercise.
April 10, 2017
I was handed a copy of March 2017 Muscle and Performance magazine by a co-worker recently. She was excited to point out an article that featured the annual American College of Sports Medicine (ACSM) “Worldwide Survey of Fitness Trends” and she was happy to tell me all of the trends that HOTWORX currently offers within the top 10 for this year.
April 2, 2017
Many of you may have experienced how free your mind can become at the end of a great isometric workout such as hot yoga. I find that there is no better way to begin a work day than with a great hot yoga or pilates session. I find that I think more clearly and I work with a more heightened level of motivation throughout the day.
March 26, 2017
Recently one of our HOTWORX Authorized Location owners asked me to write about the benefits of HOTWORX and running. I’ve done some research, so here is my take on that…The combination of isometrics and infrared heat is super beneficial as a supplemental training method for runners. Here are three isometrics that are good to accelerate your running performance.