Each week I talk to new HOTWORX franchise owners for Orientation Day on video. One of my main challenges to them is to set big goals for their new business. The average of anything should never be the goal.
September 25, 2022
Fitness training evolves alongside, and as a result of, advances in athletic training practices. I have observed athletic training and have participated as an athlete in this transformation and then I have noted the adaptations of these new approaches to the fitness industry.
September 18, 2022
The Sun is our star. As the center of our solar system, it is the powerful symbol of energy and vitality to our planet.
September 11, 2022
It’s not enough to just say you want to lose 20 pounds. In fitness, as in business, everything should be based on a SMART (Specific, Measurable, Achievable, Relevant, and Time-Bound) goal.
September 5, 2022
Kelly Ham was up for the challenge from the time she joined the HOTWORX location in South Arlington, TX. I had a chance to interview her to find out how she accomplished this feat as the first ever to do so, and with 30k+ calories burned with 100% Diet Trax discipline.
August 28, 2022
With fall upon us now and as we look to the holiday season approaching, we might need to arm ourselves with an added means of fitness motivation as this year winds down…
August 22, 2022
There are four main areas of exercise which are endurance, flexibility, strength and balance. Isometric workouts address all four areas very well. No matter your sport, weight training alone is not enough to prepare you for performance.
August 14, 2022
Fasted cardio is a buzz term in fitness. So, what is it and why is it gaining popularity?
August 8, 2022
The 2022 HOTWORX Franchise Convention theme was “FOCUS”, and it was a laser focused event indeed. From the opening of the first day with a laser light show set to high energy music to the riveting lineup of speakers, the three day event was jam packed with great content.
August 1, 2022
As I reflect back on my career in fitness it dawns on me that I have been directly involved in not only fitness but the franchising of fitness for most of my professional life.
July 24, 2022
Intermittent fasting works! I find that a 16 hour per day fasting period yields great results for a calorie restricting practice and for a general feeling of wellness.
July 17, 2022
In my experience, I know that I can get a deep tissue massage on my own using foam roller. That being the case, why would I spend a hundred bucks, unless I just wanted that experience on a vacation.
July 10, 2022
I had the honor recently to meet Dr. Rhonda Patrick in an online discussion about her upcoming guest appearance onstage at our franchise convention to be held in Scottsdale, AZ this August 1-3. During the meeting she spoke about hormesis and the role it plays in usage of infrared saunas.
July 4, 2022
I thought it to be appropriate on this 4th of July weekend to write an article in honor of our first responders who contribute so much to all of our communities throughout the country.
June 27, 2022
HOTWORX established the first ever international fitness competition for virtual instructors in 2018. The annual competition is now in its 5th year and it has become an integral part of how the brand recruits fitness talent to serve as members of the 7 person virtual instructor annual lineup.
June 19, 2022
Sometimes people will ask me what I think constitutes being “overweight”. Overweight can mean different things to different people.
June 12, 2022
Have you ever taken yoga from an instructor who skips the warmup? What about a personal training session with a trainer who starts you off with no warmup sets or active stretching?
June 5, 2022
By practicing cross training an individual is able to work muscles and make strength, flexibility, cardio and endurance gains from all different angles, thereby reinforcing the performance for the main activity, or sport.
May 31, 2022
Training inside of an infrared sauna is a fitness game changer for time management. Take back an hour from your weekday and reduce your necessary gym time. Think of what you can accomplish with an extra 5 hours during your work week!
May 23, 2022
The importance of the mind/body connection is well documented when it comes to athletics and fitness. It requires mental clarity and focus.
May 15, 2022
Fat slows you down! If you want to be a lean, mean productive machine, then you need to lose the fat.
May 8, 2022
In order to produce high quality workouts on video to be served up virtually, there still has to be a talented fitness instructor on the set to lead the workouts for filming. This is why HOTWORX decided several years ago to hold an international Virtual Instructor Competition each year at their franchise convention.
May 2, 2022
I am confounded at times when I see a video or read an article from so called fitness experts who extol the ineffectiveness of training in the heat. They even claim that there is no detox from sweating.
April 25, 2022
It is well known that infrared sauna sessions can increase blood flow and expedite the absorption of oxygen into the bloodstream. This is due to the nitric oxide effect.
April 17, 2022
Anthony Walker has made a name for himself in the NFL as a linebacker known for his range, physicality and leadership on the field. Recently Anthony decided to put that competitiveness to work off the field as well in the fitness business.