March 14, 2021
While planning for the release of my book, HOT EXERCISE, the release of an audio version was always in the works. We wanted to make the information in the book available in every format.
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November 15, 2020
As a fitness blogger who began writing weekly articles for almost five years now, I suppose it was natural that I would write a book at some point. It was always in the back of my mind, even before the HOTWORX blog, but the book topic did not reveal itself to me until a little while after we introduced our, now patented, infrared workout sauna to the marketplace in the summer of 2015.
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June 2, 2016
Everything is in a name. The name of anything should reflect its true essence. Product naming is a problem solving exercise meant to discover a “title” through meaning with the highest level of creativity and originality. And, of course, the name should have a coolness factor.Therefore, we have made the decision to change the name of Hot Box Detox to HOTWORX.
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