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The Smart Workout

Working out is like brushing your teeth. You have to get it done! If you fail to brush your teeth they will decay. If you fail to work out the rest of your body will decay!


Infrared Workouts for Better Circulation

Did you know that exposure to the energy of infrared light can greatly improve your circulatory system?


Infrared for Exponential Fitness Results

I set out on a mission to write a book a three years ago that would explain infrared fitness from the history to the science through the lens of how we provide this service at HOTWORX franchise locations.


The Power of Infrared Energy

I hear from HOTWORX customers all the time who mention how “energized” they feel during and after their workouts in the HOTWORX infrared workout saunas. I experience this too. So, why does this happen?


HOTWORX Infrared Training Method

What it takes to make a gym a home is what happens on the inside to get its members the results they are looking for. This is where a training method comes in.


The Circle of Customer Satisfaction

Last year, just prior to our franchise convention for HOTWORX and Planet Beach in preparation for my keynote, I decided to analyze our customer ratings and comments to gain a richer understanding of why our studio members give a 5 star rating.


Let the Sunshine In

I was on a Florida vacation recently and the first couple of days were very dreary due to the rain and no sunshine. We even had a tornado come through one day while I was at a gym with my daughter. The lights went out during the storm but it didn’t slow down my weight training on that leg day.


HOTWORX Infrared Sauna Effectiveness

Sauna design matters when it comes to effectiveness. Infrared saunas come in many sizes, shapes and forms. Obviously some designs are more effective than others. The problem with the evaluation of infrared sauna design is that there exists some serious misinformation online coming from those who lack credentials and have no research to back up their claims.