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Now is the Time for Fitness Franchising

Now is the Time for Fitness Franchising

As an entrepreneur, I watch developments in the economy very closely. Most economic outlooks predict a mild recession in 2023 induced by higher interest rates from the Fed. As a fitness franchise professional, and based on my experience with previous down cycles, I can tell you that a recession presents an opportunity in two ways.

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Dr. Craig Perlman, Endocrinologist - HOTWORX Franchisee

Dr. Craig Perlman, Endocrinologist - HOTWORX Franchisee

Dr. Craig Perlman is a HOTWORX franchisee and a Board Certified Endocrinologist who has a practice in the same clinic with his brother, Daryl, who is a Board Certified Internist and specializing in obesity.

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Dr. Clifford J. Evans, a HOTWORX Franchisee

Dr. Clifford J. Evans, a HOTWORX Franchisee

This week I would like to introduce another franchise owner, Dr. Clifford J. Evans, DO, who is a board-certified orthopedic surgeon.

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Medical Couple Weighs in on HOTWORX

Medical Couple Weighs in on HOTWORX

It’s interesting to note that there are now 19 HOTWORX franchise owners who are doctors. One of those, a medical power couple in Houston, Dr. Jeffrey Liang and and his wife Lisa who is a nurse, are featured in this article.

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A Laser Focused Convention

A Laser Focused Convention

The 2022 HOTWORX Franchise Convention theme was “FOCUS”, and it was a laser focused event indeed. From the opening of the first day with a laser light show set to high energy music to the riveting lineup of speakers, the three day event was jam packed with great content.

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The Pillars of Fitness Franchising

The Pillars of Fitness Franchising

As I reflect back on my career in fitness it dawns on me that I have been directly involved in not only fitness but the franchising of fitness for most of my professional life.

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Anthony Walker Signs Franchise Agreement for HOTWORX Location in South Florida

Anthony Walker Signs Franchise Agreement for HOTWORX Location in South Florida

Anthony Walker has made a name for himself in the NFL as a linebacker known for his range, physicality and leadership on the field. Recently Anthony decided to put that competitiveness to work off the field as well in the fitness business.

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More Than a Quarter Century of Spa and Fitness Franchising

More Than a Quarter Century of Spa and Fitness Franchising

I have to say a big HAPPY BIRTHDAY to our franchise organization with this article. Last Friday, April 1st, the company turned 26 years old!

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