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December 8, 2025

HOTWORX Mindset Training: The Mental Toughness It Takes to Conquer Volcán Tajumulco in One Day

I have written on the topic of fitness vacations before. I am very passionate about the necessity of always having an event to train for.

November 30, 2025

Heat Shock Proteins: The Hidden Strength Secret Inside Every HOTWORX Session

When you train inside a HOTWORX infrared sauna, you’re doing far more than sweating. You’re flipping on one of the body’s most powerful adaptation systems: heat shock proteins (HSPs).

November 23, 2025

HOTWORX Opens the 800th Location

Last week the HOTWORX franchise opened number 800, a beautiful new location in Salem, NH. Big congratulations go out to franchisees, Michelle and Phil Sundman, who worked extremely hard to develop this location when the opportunity presented itself to them.

November 16, 2025

How Infrared Exposure Lowers Cortisol & the Ideal Routine for Stress Reduction

In a world where stress is constant and recovery is often an afterthought, infrared energy and heat has emerged as one of the most effective natural tools for calming the mind and restoring the body.

November 9, 2025

HOTWORX Expands into Quebec: A Powerful Partnership Igniting Growth Across Canada

As HOTWORX continues its early-stage expansion throughout Canada, we are thrilled to spotlight major progress in the Province of Quebec, a unique French and English speaking region that represents both tremendous opportunity and a vibrant energy perfectly aligned with the brand’s mission.

November 3, 2025

The Power Within: Why Infrared Energy Is the Ultimate Fitness Multiplier

At HOTWORX, every infrared induced drop of sweat has a purpose, and that purpose begins at the cellular level.

October 26, 2025

Heating It Up in Mexico

The HOTWORX franchise is headed to Mexico! I am super proud to report that on this October 15th we signed a master franchise agreement for Mexico with one of our top franchisees from Texas, Karla Ramos.

October 20, 2025

Let the Mirror Be Your Measure

As a seasoned fitness trainer, I have noticed from time to time that clients will complain about working out but not losing the amount of weight that they want to lose, yet at the same time their body is making a transformation. They’re way too focused on the scale when they should be focused on the mirror.

October 5, 2025

The Power of Three: Why Teamwork Transforms Fitness

In a world where many fitness programs come and go like the changing of the seasons, one enduring strategy stands out and endures: training in small groups.

September 28, 2025

HOTWORX “Workouts for Heroes” Jeep Donation

HOTWORX continues to support wounded veterans through its longstanding partnership with Sacred Mountain Retreat Center, a respite nestled in the Black Hills of South Dakota for wounded veterans, first responders and Gold Star families.

September 21, 2025

You Get What You Measure in Fitness

When it comes to fitness, there’s a simple but powerful truth: you get what you measure. If you track your steps, you’ll walk more. If you log your meals, you’ll eat more mindfully. And when it comes to workouts, measuring your performance not only fuels accountability but also accelerates results.

September 14, 2025

HOTWORX, Sweat, and the Truth: Why Honesty About Fitness Results Matters

In a culture saturated with filtered selfies and 30-second transformation reels, the fitness world often feels like a highlight reel of impossible standards. But if you’ve ever stepped into a HOTWORX 24 Hour Infrared Fitness Studio for a 30-minute isometric workout like Hot Yoga or Hot Warrior, you know one thing for sure: the workouts can be fast, but results don’t come easy, they come with effort, intention, and consistency.

September 7, 2025

HOTWORX Packs a Big Fitness Punch in a Small Boutique Space

Did you know that HOTWORX offers more instructor led workout types than most big box gyms?

September 1, 2025

The Trifecta of Transformation: Infrared Isometrics, Infrared HIIT, and FX Zone Resistance Training at HOTWORX

Without a doubt, impressive results are being obtained from customers who consistently practice hot isometrics or hot HIIT at HOTWORX studios across the country. When a customer wants to amp it up a bit, though, maximum results come from a combination of isometrics, HIIT and resistance workouts through cross-training, and intensity.

August 25, 2025

Reinvent Your Fitness

I always like to talk to our franchise owners about how important it is to reinvent your business when the time is right. To that point, we just launched a company wide reinvention of our pro shop payment system along with a simultaneous upgrade to our functional training area known as the FX Zone.

August 18, 2025

Skin Bliss from a HOTWORX Infrared Workout

A HOTWORX workout is the best in the industry for burning calories, oxidizing fat and losing weight, but let’s talk about another cool advantage, the skin wellness benefits of a HOTWORX infrared workout.

August 11, 2025

Choosing the Best: Why Merit Matters in the HOTWORX Virtual Instructor Competition

The HOTWORX Virtual Instructor (VI) Competition is one of the most exciting events in fitness. It’s the search for the next energetic, knowledgeable, and inspiring fitness leaders who will guide members through workouts in studios all over the world.

August 4, 2025

The Popularity of Glute Training

For a few years now I have been noticing the rise in popularity of training the gluteus maximus aka the “peach,” the “buns,” the “booty.” For as long as I have been involved in fitness training the glutes has been considered an essential part of a workout routine, but not to the extent that it has become a focus lately.

July 27, 2025

HOTWORX Introduces SCAN 24/7 for Even More Customer Convenience

HOTWORX is known for fast and effective infrared workouts. Now the company is introducing a fast and convenient app payment and checkout system so that customers can purchase retail items anytime they want with no hassle in seconds through their HOTWORX Burn Off App.

July 20, 2025

Fitness Success is a Choice

Have you ever heard the saying, “nothing changes if nothing changes”? Every now and then I run across people who are stuck in what is known as “analysis paralysis” in fitness and in business. They just can’t break out because they won’t make the actual choice to do so.

July 14, 2025

Elevate Your Fitness: Why Athletic-Style Hot Yoga Like HOTWORX Belongs in Your Training Routine

In today’s competitive fitness world, mental and physical recovery plus performance are no longer separate goals, they’re two sides of the same coin. That’s why more business professionals, athletes and fitness enthusiasts are turning to athletic-style hot yoga as a cornerstone of their training.

July 6, 2025

Don't Be Average

Each week I talk to new HOTWORX franchise owners for Orientation Day on video. One of my main challenges to them is to set big goals for their new business. The average of anything should never be the goal.

June 29, 2025

The Science of Fat Oxidation in Infrared Sauna Workouts at HOTWORX

In the pursuit of fitness, many are discovering the power of infrared sauna workouts to burn fat faster, recover quicker, and boost overall metabolic health. At HOTWORX, where a patented infrared workout sauna meets isometric and HIIT training, the science behind fat oxidation takes center stage…and the results are nothing short of transformative.

June 23, 2025

The Science of Why Humans Sweat to Thrive

Sweating is one of the most essential and natural functions of the human body, and it’s far more than just a response to heat or exercise. It’s a powerful, built-in system for cooling, detoxifying, and protecting the body.

June 16, 2025

Brand Power, Team Power

The HOTWORX brand has been elevated by great franchise teams across the country and around the world. That said, there are moments when certain teams stand out with stellar results.

June 8, 2025

How Hormesis Enhances Your Workout in an Infrared Sauna

In the world of fitness and wellness, the idea that "what doesn’t kill you makes you stronger" has a scientific name: hormesis. It’s the biological phenomenon where exposing your body to mild stress actually makes it more resilient. When you combine the hormetic effects of exercise with the controlled heat stress of an infrared sauna, the results can be transformative for both your physical performance and overall health.

June 1, 2025

Cardio Workouts Have Evolved Beyond the Treadmill Grind!

It’s time to leave that grudging treadmill session behind and say hello to the best cardio workout you don’t even know you are getting.

May 28, 2025

Always in Style: More Workout - Less Time!

The use of time could not be more important when applied to your fitness program. Saving time and maximizing its use will never go out of style. The HOTWORX company motto, "More Workout, Less Time”, will always be relevant to fitness.

May 18, 2025

Infrared Yoga Builds Muscle

If you are looking to tone up by replacing fat with muscle, then you should seek out an infrared training program like that of HOTWORX Yoga, and other workouts including ISO, Pilates, and all of the other great yoga originated isometric types.

May 11, 2025

The Ideal Virtual Instructor: Who Has What It Takes to Represent HOTWORX?

At HOTWORX, fitness isn’t just a routine…it’s a revolution! Our unique blend of infrared heat, isometrics, and high-intensity interval training inside virtually instructed saunas has created a workout model that’s changing lives. And behind every powerful workout is a Virtual Instructor (VI) who brings energy, precision, and passion to the screen.

May 4, 2025

Recruiting for the World's Most Unique Fitness Showdown: The HOTWORX VI Competition

HOTWORX is a brand that is built on innovation as its core value. The company launched the unique franchise in early 2017 and is approaching the 800 location mark that it should surpass this summer. The innovations aren’t just about the new workouts for the company, the recruitment of fitness instructor talent is innovative and very unique as well.

April 28, 2025

Train Smarter with Isometrics!

When we brought the original workout sauna (called HOT BOX DETOX back then) to market back in 2015, there were only two workout types offered including Hot Yoga and Hot ISO. Hot ISO was, and still is a very pure isometric workout, thus the name Hot ISO.

April 21, 2025

Recovery While Working Out

Can your body recover from a workout during the workout in between sets and do cells use proteins for recovery during that time?It is a great question that needs to be addressed!

April 13, 2025

Double the Burn: The Power of Infrared HIIT + Isometric Training

In the evolving world of fitness, infrared technology is pushing the boundaries of performance and recovery. Two of the most effective training methods—High-Intensity Interval Training (HIIT) and Isometric Workouts—introduced to the industry as a one, two punch with infrared by HOTWORX, are being taken to a whole new level when combined and performed inside an infrared sauna environment.

April 7, 2025

A Total Body Fitness Reset

Folks who read this weekly blog know that I am a big advocate of planning fitness trips. I do these at least twice per year and they involve hiking or snow skiing usually. Sometimes I will throw in surfing. The key is to plan for it and give it everything you have when your event happens.

March 31, 2025

HOTWORX Dubai Now Open

March 24, 2025

A Strong Training Method Always Wins!

The HOTWORX Training Method works very well for hundreds of thousands of members across the USA and other countries. No other training method combines as many workout types to get you to your goals.

March 16, 2025

A Biohack, or Common Sense?

In the fitness and wellness world, there is a popular new term being used, maybe over used, and the term is biohack. Most people have probably heard of the term by now, but what is a biohack?

March 9, 2025

Make it a Fitness Vacay!

When planning your next vacation, you should consider a fitness component for the trip. And, then you should train hard at your local HOTWORX with the goal of a successful performance on your vacation. It works like magic!

March 2, 2025

Infrared Workouts + Twist + Tone, Sweat & Detox

There is no better place to return your body back to tone, and your mind back to clarity than HOTWORX. HOTWORX introduced the fitness world to 3D Training, a powerful combination of heat, infrared energy and exercise allowing customers to twist and tone, sweat and detox their way to transformational fitness.

February 23, 2025

Power of Fasted Infrared Workouts

I saw a post come across my Instagram feed this week that caught my attention as it declared the following:SUCCESS FORMULA: 50% DISCIPLINE, 25% Consistency, 15% Mindset, 5% Hard Work, 5% Smart Work.When it comes to anything, including your workouts and your diet, that formula is correct.

February 16, 2025

Burn it Off & Sweat it Out

It's the time of year when students focus on getting ready for spring break and most other adults also want to get ready to look good on the beach. It's the season for losing fat.

February 9, 2025

Yoga Makes You Sweat

Yoga is often associated with flexibility training and deep breathing, but did you know it can also be an incredible workout that makes you sweat?

February 3, 2025

The Science of Infrared Light and Heat

Infrared (IR) light is a type of electromagnetic radiation that lies just beyond the visible spectrum, between microwaves and visible light. It has longer wavelengths than visible light but shorter wavelengths than microwaves. Infrared radiation is often associated with heat because many objects emit infrared energy as a result of their temperature.

January 27, 2025

HOTWORX Virtual Instructor Competition Season 4 RELEASED TODAY!

The HOTWORX franchise is one of the most innovative fitness concepts in the industry today. One of those innovations was to deliver the workouts to customers through a monitor inside of the specially designed infrared sauna.

January 19, 2025

Celebrating Big Wins at HOTWORX!

The HOTWORX franchise celebrated two major accomplishments this past week. The company ranked among the top franchises in the highly competitive Entrepreneur Magazine’s Franchise 500, and in the 4th quarter of last year, the original location accomplished a three year long standing franchise performance milestone.

January 13, 2025

Multiple Ways to Gain Strength

There are so many ways to gain strength from different workouts, whether it's through lifting weights, doing bodyweight exercises, resistance band training, or incorporating functional movements like battle ropes and kettlebell swings, isometrics or plyometrics.

January 5, 2025

The Science of Toxin Elimination through Sweat

To understand how infrared induced sweat acts as an additional detox pathway for the body, we should first take a look at a few questions about the science.

December 29, 2024

DIET TRAX Announces New Tech Upgrade

There is no better topic for a post-Christmas blog than that of nutrition and discipline for eating habits! One of the best tools to help with this is located inside of the HOTWORX Burn Off App. We call it Diet Trax. And guess what? Diet Trax just got an upgrade.

December 22, 2024

A New Workout Genre: What a Stretch It Has Been

It will be a year this week, the day after Christmas, that we made fitness history again when we launched the first stretching routine to be made into a workout.

December 15, 2024

Why Infrared Detox? Understanding the Body’s Need to Cleanse

Our bodies are exposed to toxins from food, air, water, personal care products, and the things that we touch. A detox routine can support the liver, kidneys, and digestive system in eliminating these harmful substances, reducing their impact on overall health.

December 8, 2024

Infrared Sweating is Good for the Brain

Infrared sauna sweat sessions have become a popular wellness practice, and for good reason. While the physical benefits—like detoxification and improved circulation—are well-documented, many people are now turning to infrared saunas for their potential cognitive and mental health advantages.

December 1, 2024

Introducing WORKOUTS FOR HEROES

As we enter into this holiday season, the spirit of giving back should be top of mind for all of us. For HOTWORX, we are supremely thankful to our men and women at arms who guard our freedom as a nation. This is why we have chosen to support veterans in any way that we can as a franchise organization.

November 24, 2024

The Sweat Factor: Why Sweating During a Workout is More Important Than You Think

If you’ve ever finished a tough workout dripping in sweat, you know the undeniable sense of accomplishment it brings. But sweating is more than just a sign of hard work; it’s a critical bodily function with a host of benefits for your health and performance.

November 18, 2024

New Tech Detects Toxins and Toxicants in Sweat

I recently discovered a new technology that is helping individuals monitor their health in a very unique way. Wearable sweat sensors detect toxic substances and can now provide meaningful data to alert people as to toxic substance levels within their bodies.

November 10, 2024

Slim the Waist with an Infrared Workout

Many health professionals agree that, if your waist measures more than 35 inches as a woman and 40 inches as a man, then you are at serious risk of holding dangerous amounts of abdominal fat. This is why you should seek to improve your health through a consistent waist trimming and core strengthening strategy.

November 3, 2024

The Detoxifying Power of Yoga-Induced Sweating: Why Sweating It Out on the Mat is Good for You

When we think of detoxification, images of juice cleanses, supplements, and strict diets often come to mind. But did you know that a powerful, natural detox is as close as your yoga mat?

October 27, 2024

Unlocking the Heat Shock Response: How Infrared Saunas Boost Your Body’s Heat Shock Proteins

Infrared saunas are increasingly popular for their unique health benefits, with devotees often swearing by the soothing warmth and revitalizing effects. Beyond relaxation and skin health, an infrared sauna session has the potential to promote profound cellular benefits through the production of heat shock proteins (HSPs).

October 20, 2024

700th HOTWORX Franchise Location Opens in California

We are pleased to announce that the HOTWORX Franchise has opened the 700th location in Hanford, CA!

October 13, 2024

Active Recovery: Busting the “Workout Then Recover” Myth

When a disruptive new technology that provides faster and more effective results enters a marketplace, the feathers of the establishment will be ruffled, and they will fight the reactionary battle as hard as they can to keep customers clinging to their old products and to the tired old reasoning for using them.

October 6, 2024

Unlocking Optimal Workout Recovery: The Power of Infrared Therapy for Reducing Inflammation

In the realm of fitness and athletic performance, workout recovery is often overlooked. For that reason, I decided to write a follow on article from last week’s “workout recovery” blog post. This week, I want to emphasize the importance of reducing inflammation to accelerate muscle healing.

September 30, 2024

Amp Up Your Workout Recovery with Infrared Sauna Therapy

As fitness enthusiasts, we often focus on our workouts, pushing ourselves to reach new heights. But equally important is recovery, which can significantly impact our performance and overall well-being.

September 22, 2024

The Power of Three: Why Fitness Training in Small Groups is Your Secret Weapon

In a world where fitness programs change like the wind, one enduring strategy stands out: training in small groups. Specifically, working out with two friends can transform your fitness journey in ways you might not expect.

September 15, 2024

The Fat-Burning Benefits of Infrared Absorption: Unlocking Your Body’s Burn Off Potential

In the quest for effective weight loss and fat burning, new and innovative methods are constantly being explored. One of the latest trends gaining traction in health and wellness circles is the use of infrared technology.

September 8, 2024

How Infrared Sauna Exposure Can Increase Cognitive Function: Unlock Mental Clarity Through Heat, Infrared Energy and Exercise

It’s back to school and time to energize the brain with infrared fitness! During this back to school season, whether you are a student or not, it is important to develop habits that will enhance your brain function. Infrared training can do just that.

September 2, 2024

The Crucial Role of Muscle Recovery for Athletes and Serious Fitness Enthusiasts: How Infrared Saunas Can Make a Difference

Athletes understand that peak performance is not just about intense training sessions, but also about how well they recover. Fitness enthusiasts can learn a lot from the best practices of top performing athletes.

August 25, 2024

The Hidden Power of Isometric Exercises: Strengthening Your Body with Zero Impact

When it comes to exercise, most people picture dynamic movements like lifting weights, running, or doing push-ups. However, there’s a less-known but incredibly effective method for building strength and stability: isometric exercises.

August 18, 2024

The Importance of Never Exceeding Your Max Heart Rate During Workouts

When it comes to exercise, pushing yourself to reach new limits is encouraged. However, there's a crucial aspect of fitness that must be respected: your maximum heart rate (MHR).

August 11, 2024

Want Better Workouts? Plan a Fitness Vacation!

I usually write at least one blog article per year about the topic of keeping yourself motivated by setting a date and planning for a fitness oriented vacation. I think it is super important to take a vacation, when you know that you’ve earned it, so you can reset your mind and your body.

August 4, 2024

The Power of Single Target Marketing for a Boutique Fitness Studio

Like everything in life, when you are laser focused on a specific outcome, you will make the right decisions in your path towards achieving that goal. So it goes with boutique fitness marketing.

July 28, 2024

The Power of Cross-Training: Elevate Your Fitness Program

In the pursuit of optimal fitness, many individuals focus on specific types of exercises—whether it's lifting weights, running, or practicing yoga. While specialization can lead to improvements in a particular area, it will leave you bored and always wanting something new when you really need consistency within the workout types that you practice.

July 22, 2024

The Importance of Teamwork in Business Franchising

In the dynamic world of business franchising, success hinges on more than just a robust business model and a well-known brand. At the heart of every thriving franchise lies the power of effective teamwork.

July 14, 2024

The Importance of Market Development for a Franchise Brand

This article delves into the importance of franchise location development as a means to increase the equity value for franchisees and to provide convenience for the growing customer base of fitness studio goers.

July 7, 2024

The Synergistic Benefits of Infrared Energy and Heat in Isometric Workouts

In the ever-evolving world of fitness and wellness, innovations that combine traditional techniques with cutting-edge technology are highly sought after. One such promising fusion is the integration of infrared energy and heat with isometric workouts.

June 30, 2024

The Rise of Infrared Light Therapy for Skin Rejuvenation

How would you like a workout for your skin? With the HOTWORX Method, 3D Training uses heat as well as infrared energy with exercise. Not only is this an excellent method for muscle fitness, it is also a great workout for your skin.

June 23, 2024

The Importance of Measurability in Fitness Workouts

Embarking on a fitness journey is an exhilarating experience, filled with the promise of improved health, increased energy, and a stronger body. However, one key aspect often overlooked by fitness enthusiasts and their trainers is the measurability of their workouts.

June 16, 2024

How Infrared Light Triggers ATP Production: Unleashing the Cellular Powerhouse

In the vast spectrum of light, infrared (IR) waves hold a remarkable secret: the ability to enhance cellular energy production. This phenomenon, particularly the role of infrared light in triggering adenosine triphosphate (ATP) production, has garnered significant attention in the fields of health, fitness, wellness, and medical science.

June 9, 2024

The Advantage of Daily Intermittent Fasting for Fitness

In the quest for optimal health and fitness, people often sift through countless diets and exercise regimes, each promising transformative results. Among these, intermittent fasting (IF) has gained significant attention and popularity.

June 2, 2024

The Importance of Cross-Training in Fitness

In the professional fitness trainer world, one concept that has gained considerable traction in recent years is cross-training. This approach, which involves incorporating various forms of exercise and/or workout types into a single training regimen, offers numerous benefits that can enhance overall fitness, prevent injury, and keep workouts engaging.

May 27, 2024

Know Your Heart Rate During Workouts

Staying fit and healthy is a goal many of us strive for, but achieving it requires more than just hitting the gym, doing yoga, or going for a run. One crucial aspect often overlooked is monitoring your heart rate during workouts.

May 19, 2024

The World’s Best Eco-Friendly Yoga Mat and Towel

Every athlete should always want the best gear to support the best outcome from the game, and these days, everyone wants their gear to be friendly to the environment. In today’s world it makes sense that fitness athletes and exercise enthusiasts seek out the best eco-friendly gear for high level experience and results!

May 12, 2024

The Detoxifying Power of Infrared Saunas: More Than Just Heat

In the quest for better health and wellness, many have turned to saunas as a natural method of detoxification. Traditional saunas have long been celebrated for their benefits, but in recent years, infrared saunas have gained popularity for their unique ability to induce a deeper, more effective sweat.

May 5, 2024

Sweat It Out

One solid way to manage your stress is to sweat it out, literally! There is science to back that statement up. Infrared technology can help, and sweating from an infrared sauna workout can do wonders for your mood and your overall health.

April 28, 2024

A Fitness Competition Like No Other

If you are a certified fitness instructor with a warrior mindset you should apply to compete, or if you know a talented fitness instructor, encourage them to compete in this year’s HOTWORX VI Competition.

April 21, 2024

The HOTWORX Franchise Advantage: Why It Might Be Your Ticket to Entrepreneurial Success

I was thinking about franchising versus independent businesses this week and decided to write about it and look into the latest franchising success research.

April 14, 2024

Understanding the Cellular Benefits of Infrared Therapy

In today's fast-paced world, where stress and toxins bombard us from all angles, finding effective and holistic ways to rejuvenate our bodies is more crucial than ever. One such method gaining traction in fitness and wellness circles is infrared therapy.

April 7, 2024

Exploring the Advantages of Infrared Yoga Exercise

In recent years, yoga has transcended its ancient roots to become a global phenomenon, celebrated for its holistic approach to physical, mental, and spiritual well-being. While traditional yoga studios offer a serene environment conducive to practice, a new trend is emerging – one that harnesses the power of infrared technology to deepen the yoga experience.

March 31, 2024

Try Friday for an Infrared Training Leg Day

It’s Good Friday today as I am writing this blog article. That being the case, I thought I would write about my own workout routine and what my typical Friday workout looks like.

March 24, 2024

Harness the Power of Infrared Workout Sweating: A Natural Boost for Healthy Skin

In the pursuit of radiant, healthy skin, we often explore various skincare routines, products, and treatments. However, amidst the sea of options, one natural phenomenon stands out for its potential benefits – infrared workout sweating.

March 17, 2024

Toxins Love Fat

As a result of exposure to the environment, pollutants bombard our bodies every day. We breathe in toxic substances, we eat them, they invade our skin as we touch them, and we even wear them.

March 11, 2024

The Power of Sweat

There are some gross misconceptions out there about the benefits of sweat, and they are held by so-called fitness experts. This select fitness crowd just will not allow themselves to believe that sweating is good for you in more ways than as a body cooling mechanism.

March 3, 2024

Infrared Training Requires a Properly Designed Sauna

Infrared fitness training is most effective when performed inside of a properly designed sauna. When the patented design for the HOTWORX workout sauna was created, the first consideration, and perhaps the most important, was how to lay out the dimensions that would yield the most effective infrared workout results that were possible.

February 25, 2024

HOTWORX Proves to be a Recession Resistant Franchise

During times of economic stress such as that of a recession, individuals will cut back on items that are discretionary but not the things that are necessary for preservation of health.

February 18, 2024

The Work of Working Out and AOM's

Have you ever stopped to think about fitness and the term “working out” itself? There is a reason why working out and workout starts with “work.” Fitness requires work.

February 11, 2024

HOTWORX Opens 600th Location

This past week on Thursday the HOTWORX franchise crossed another expansion milestone. The 600th location opened for business. That makes 600 openings in the 6th year of business since the first location opened in 2017 in Oxford, MS.

February 4, 2024

The World’s Most Unique Fitness Competition TV Show Release

Season three of the HOTWORX Virtual Instructor Competition TV Show has just been released, and there is no other fitness competition like this one.

January 28, 2024

You Don’t Know What You’ve Got Until It’s Missing

Everyone should have the opportunity to experience the detox, the mental clarity, the anabolic effect, the balance improvement, the cardio gains, the accelerated fat oxidation, the metabolism boost, and the skin glow that comes with infrared training at HOTWORX.

January 21, 2024

The New Infrared Workout: HOT STRETCH is a Hit

Based on the feedback from HOTWORX customers, hot infrared stretching as a workout is a hit. We released the new workout on December 27 just after Christmas and the feedback is now in.

January 14, 2024

Consistency, Prana, and HOTWORX

HOTWORX was inspired and then willed into existence out of the practice of hot yoga. The franchise developed as a way to go beyond just hot yoga with the use of infrared and multiple workout types, but it did indeed spring out from the practice of hot yoga and carried with it some of the proven yoga philosophies and practices that date back to ancient times.

January 7, 2024

HOT STRETCH: A New Year, a New Way to Stretch

We all know that stretching is good for us. But, who said that stretching was only for warming up and cooling down? It certainly is, but it can also be a workout in and of itself.